BEHAVIORAL BIASES AND FINANCIAL DECISION-MAKING IN COLLECTIBLE CARD GAMES

Resumo

The game Magic: The Gathering involves recurring financial decisions, where players aim to optimize their decks, often influenced by emotional factors and cognitive biases. This study investigates how these biases can affect player behavior, leading to decisions that are often not financially rational. The research reveals that the pursuit of acquiring new cards, whether for collection purposes or to increase competitiveness in the game, can result in overvaluation, influenced by heuristics such as anchoring and mental accounting. The analysis also explores the impact of overconfidence, particularly in the context of card valuation and devaluation. Moreover, the study contributes to raising players’ awareness of behavioral biases, helping them make more balanced financial decisions, minimize losses, and optimize their performance in the game. By better understanding these behavioral patterns, the research offers insights for the collectible card game industry, suggesting more effective marketing strategies aligned with players' expectations.